Role: Brand Designer
Organization: The Exodus Road (Nonprofit, Counter-Human Trafficking)

In 2017, The Exodus Road (TER), was a small but rapidly developing non-profit in the counter-human trafficking space. As their principal designer, I created countless digital and physical graphics to support the organization's marketing/fundraising efforts. Additionally, I led the development of TER's in-house design system and shaped the visual direction of their brand. I created the organization's first brand book, resulting in a cleaner, more cohesive and intentional visual identity.